One of the most difficult aspects of operating a Web site is determining who ought to be on the "The Web Team."
In this tutorial we will take a look at the history of the Web Team from the early days of the do it all Webmaster to today's model which includes senior managers and scores of Web subject matter experts. Then, we will review the four mandatory functional domains that make up an effective Web Team.
Participants will leave the tutorial able to evaluate the completeness of their own Web Team and armed with the knowledge to make recommendations to Senior management regarding more appropriate staffing and management models to support the creation and maintenance of high-quality, low-liability Web properties. |
